Inside the N.J. bar battling Taco Bell over America’s most controversial taco party

Taco Tuesday at Gregory's Restaurant & Bar

Gregory Gregory, owner of Gregory's Restaurant & Bar in Somers Point. The restaurant is at war with Taco Bell over its "Taco Tuesday" trademark.

“It’s Taco Tuesday all across America,” says the tall, mustachioed bar owner. “But in New Jersey, it’s Gregory’s Taco Tuesday.”

Gregory Gregory — yes, that’s his name — stands inside his well-worn and generally nondescript Somers Point bar. It’s a highly unlikely last bastion of anything, let alone a trademark coveted by a multi-billion-dollar fast-food juggernaut.

If you purchase a product or register for an account through a link on our site, we may receive compensation. By using this site, you consent to our User Agreement and agree that your clicks, interactions, and personal information may be collected, recorded, and/or stored by us and social media and other third-party partners in accordance with our Privacy Policy.